BRANDING

KARGO COMMERCE

@ SHOPTALK

After acquiring Stitcher Ads at the end of 2021, Kargo launched a new arm of its business. In March of 2022, Kargo announced Kargo Commerce, an insight-driven advertising solutions suite proven to drive foot traffic, eCommerce sales, and higher ROAS for retailers. I worked with our executive, marketing, and Stitcher Ads teams to brand our new division and its launch at the Shoptalk Conference in Las Vegas.